If you are new to the hotel industry then let us enlighten you about luxury and upscale hotels, according to the insights revealed at Wolfgramm.com. A luxury hotel is a premium chain that is known for its high-end amenities.
When you step inside a luxury hotel, then you are treating yourself to be royalty. For instance, you will have a private butler service, gourmet dining, and extravagant decor. Some of the most prominent luxury hotels are Ritz Carlton, Waldorf Astoria, and Four Seasons.
Remember that all luxury hotels have a limited room number of 200-250 but the upscale ones are more than 400. According to Business News, upscale hotels are high-end resorts located in scenic destinations. The customer gave a variety of services available like casinos, a concierge, beaches, golf courses, and much more. Some of the prominent examples are the Venetian Resort, First World Hotel, MGM Grand Las Vegas
Now you know what is an upscale and luxury hotel, once the definition is clear in your mind let’s dig deeper into the hotel industry and know which one should be your best pick.
Table of Contents
What is the price segment for luxury and upscale hotels?
A typical luxury hotel can range from 150 dollars to 200 dollars per night but upscale hotels would range 400 dollars or even more. So if you are traveling with family we would
What are the different types of amenities found in upscale and luxury hotels?
Amenities are the same for both of these hotels but come with certain changes. For instance, both of these hotels by default would offer you high-end fitness centers, exclusive event spaces, and personal butler. The upscale ones would offer a casino, exclusive nightlife for parties and events, and helicopter tours around the city.
Does location impact upscale and luxury hotels?
Yes, they do. For instance, upscale and luxury hotels that are situated in urban areas tend to have higher engagement rates than premium chains that are situated in remote areas.
This is because in urban areas, customers have access to railroad stations, airports, and highway transportation which are not available in remote areas. In addition, when luxury and upscale hotels that are situated in urban areas have lower crime rates, which makes these places more valuable.
Whenever you see luxury hotels and upscale hotels that have close proximity to scenic environments like historic districts, beaches, and lakes, then the revenue of these luxury and upscale hotels automatically increases. So in conclusion, location greatly impacts luxury and upscale hotels
How do upscale and luxury hotels handle customer traffic?
According to our research, upscale and luxury hotels handle customer traffic through staff empowerment, personalized service, and digital transformation.
1. Personalized service: The customer service team delivers personalized service for each guest. A first-time customer is treated as royalty and service is provided even before it is expressed. If you become a repeated customer then their software detects what kind of personality you are and how your behavior operates during their stay. Based on this they predict your actions before you tell them
2. Staff empowerment: With the right knowledge, staff is able to cater to the different needs of the customer. The staff are trained with so much care and need that people visiting these luxury chains literally cannot forget the experience. They are trained to create memorable experiences so that they can visit them on repeat and be a loyal customer
3. Digital transformation: With the help of social media, digital tools have become a medium where businesses can showcase the services they can provide. These include using their business website and social media handles to drive revenue and customers.
Are there any sustainable policies followed by upscale and luxury hotels?
The short answer is yes. Both upscale and luxury hotels follow environmental stewardship. Some of the sustainable policies that they follow are water conservation policy, energy efficiency policies, and marketing guest policy.
- Energy efficient policy: In this policy, the luxury and upscale hotels make sure that renewable resources are used like the sun and the wind so that the stress levels are low on nonrenewable resources.
- Water conservation policy: Rainwater harvesting is part of both luxury and premium chains.
- Guest and marketing policy: Sustainability has become a big step in marketing since people today are very concerned with the environment. Hence luxury chains use these marketing policies to attract customers.
What types of clients stay in luxury and upscale hotels?
As we researched, there are three types of clients that stay in luxury and upscale hotels and they are known as business travelers, family travelers, and luxury traveler
- Business travelers: These are travelers who are making big money and hence always need high-speed internet and exceptional service. They travel for work purposes and prefer meeting rooms and business lounges that would help them seal the deal
- Luxury travelers: These are people who generate work from income. They are usually travelers who have their earnings from YouTube, social media, or business websites. They prefer stays that provide them with a premium experience and hence they stay in upscale and luxury hotels only.
- Family travelers: These are people who love to enjoy themselves with their family. They take trips to various places along with their family and constantly look for hotels and amenities that would include special children’s programs and family-friendly amenities.
When service is combined, which hotel has the higher ground?
Going by the information that we have revealed to you, we believe that luxury hotels have a higher ground than upkeep hotels, because their personalized service, attention to detail, exclusivity, reputation, and culture of excellence goes way beyond upscale hotels
What hotel should I choose if I am on a budget?
If you are on a budget then that means you are really tight on funds and for this reason, we would like to tell you that you should go for Upscale hotels since their budget rooms availability starts from 50 dollars per night whereas the luxury hotels can go till 150 dollars per night. In luxury hotels, extra amenities have different sets of charges for attention to detail, in the case of upscale hotels all the cost is covered in the same accommodation charge.
Takeaway
With the information available to you, we believe that now you are going to make a good decision in choosing luxury or upkeep hotels according to your budget convenience and needs. In conclusion, if you are tight on budget, then please choose upscale hotels, and if you have funds to spare we believe that luxury hotels would be a great fit.
